We will try it.
For over a decade, we have been trying to just make good work. But good work has seldom been rewarded. I learned this weekend that much more than good work will be required to extract ourselves from this ghetto of the arts we have found ourselves in. While the notion of becoming a saleswoman for my art is deeply repugnant to me, I see that it may be what is required to garner any kind of attention in the greater world. It will require slick marketing materials. It will require banners and flyers. It will require agents and managers. It will require substantial investment in bells and whistles. It may cost more than the making of the show. It may cost me my soul. But we will try it.